Client Communication & Sales Follow-Up for HVAC
The Client Communication & Sales Follow-up process supports HVAC contractors by standardizing how sales teams stay engaged with prospects. It includes scheduled calls, follow-up emails, and updates to ensure clients receive consistent communication from initial inquiry through final proposal. By using this system, HVAC companies reduce lost opportunities, improve response times, and present a professional image. The process also helps sales staff stay accountable and organized by documenting client interactions. Clients benefit from timely communication, while contractors gain stronger conversion rates and improved client satisfaction. With this process in place, HVAC contractors can close more deals and maintain steady growth.
Log all client contact details in CRM or tracking system
Set follow-up reminders based on proposal or meeting dates
Send initial follow-up within a few days of proposal delivery
Answer any questions the client has about scope or pricing
Address common objections (budget, timing, permits, etc.)
Provide updated or revised proposal if requested
Send friendly check-ins if no response after a set period
Offer to schedule a call or site visit to move things forward
Share relevant project photos, testimonials, or references
Track each communication and client response
Flag leads that need long-term nurturing or re-engagement later
Update proposal status (won, lost, pending)
Transition won jobs to project onboarding or contract signing
Review communication notes for future improvement
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