SOP Templates > Painting > Customer Service > Post-Project Relationship Management

Post-Project Relationship Management for Painting

The Post-Project Relationship Management workflow provides painting contractors with a structured approach to maintaining client connections after work is completed. It includes thank-you communications, satisfaction surveys, seasonal reminders, and invitations for referrals. Managers record interactions to strengthen customer loyalty and reduce the gap between projects. By standardizing this workflow, painting companies increase referrals, build stronger reputations, and grow repeat business. Clients benefit from attentive follow-up and ongoing communication that shows their contractor cares beyond project completion. Teams gain accountability with documented records. With this workflow in place, painting contractors can foster long-term success and stronger brand credibility.

Send a thank-you message or card after final sign-off

Follow up within 1–2 weeks to check in on client satisfaction

Provide warranty information, maintenance tips, or seasonal reminders

Request feedback through a short survey or personal call

Ask for a testimonial, review, or referral if appropriate

Add client to CRM with tags for project type, follow-up, and preferences

Schedule future touchpoints (e.g., 6-month or 1-year check-in)

Share relevant updates, promotions, or seasonal service offerings

Invite past clients to company events or community engagements

Monitor for service requests or warranty issues and respond promptly

Track communication history and relationship notes in CRM

Use client insights to improve services and communication going forward

Send a thank-you message or card after final sign-off

Follow up within 1–2 weeks to check in on client satisfaction

Provide warranty information, maintenance tips, or seasonal reminders

Request feedback through a short survey or personal call

Ask for a testimonial, review, or referral if appropriate

Add client to CRM with tags for project type, follow-up, and preferences

Schedule future touchpoints (e.g., 6-month or 1-year check-in)

Share relevant updates, promotions, or seasonal service offerings

Invite past clients to company events or community engagements

Monitor for service requests or warranty issues and respond promptly

Track communication history and relationship notes in CRM

Use client insights to improve services and communication going forward